Sunday, September 22, 2013

Ch. 3 - Ethics & Social Responsibility

     To combat unethical practices, and to improve their global image, Coca-Cola has taken it upon themselves to give ethics training to all newly hired employees, and to all existing employees every 3 years. In addition to this, they offer online ethics training to all of they're associates, and ask that all managers certify their compliance with the Code of Business Conduct, Human Rights Statement, Workplace Rights Policy and the Company’s anti-bribery requirements

     Yet despite these efforts, Coca-Cola has faced numerous lawsuits in the past decade from Guatemala. They mostly have to deal with unethical collective bargaining practices. Numerous bottling plants owned by the company have been reported to take violent action against union leaders, and against unionized employees. The company was accused of shooting these workers, breaking into they're homes, and threatening them, along with they're families. However, when these cases were tried in court, and none of these charges were upheld. 

     Currently, Coca-Cola has not undertaken any sustainability initiatives, and is not involved in any cause  related marketing. For the most part, Coca-Cola is a very ethical corporation, and at least at the top-level management, has not been involved in any unethical practices.

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